29 May 2018

Future-proofing workforce is major part of banking group’s next growth phase anchored on digital


Kuala Lumpur: CIMB Group Holdings Berhad (“the Group” or “CIMB”) has pledged RM 75 million over the next three years to the CIMB 3D Academy (“the Academy”). The Academy – premised on digital, data and disruption – is aimed at helping CIMB embrace the Fourth Industrial Revolution (4IR) to propel its digital ambitions via a Group-wide people development initiative. The Group aims to equip its 36,000-strong workforce – across all levels and categories – with digital knowledge and skills appropriate to their jobs, by end-2019, through an estimated two million staff learning hours.


The 3D Academy’s objectives are three-pronged: to enhance the digital quotient in all job roles; to enable the Group’s digital transformation; and to build an agile, innovative, tech-savvy workforce across the board. To this end, its competency framework will be anchored on various pillars including digital world awareness; agile & entrepreneurial thinking; and data science & analytics / data-driven decision making.


Tengku Dato’ Sri Zafrul Aziz, Group CEO, CIMB Group said, “As a leading ASEAN universal bank, CIMB has always prioritised our most valuable asset, our people. With the 4IR fast eclipsing existing digital revolution, we want to make CIMB the most powerful incubator possible for the development of talent, to propel the Group’s next growth phase. In tandem with the digitisation of our core with a data-first principle, the CIMB 3D Academy is a crucial component to help us develop a workforce with the right skillset to help achieve our digital ambitions. Through the Academy, our staff will be trained for agility, adaptability, creativity and an open mind to, among others, think like an entrepreneur and disrupt conventional thinking, in order to identify and reap opportunities to improve the Group’s value proposition for our 13 million customers and stakeholders across ASEAN.”


The Academy will spearhead digital training with the goal of enhancing the Group’s business powered by improvements in competency, mindsets and relationships within the workforce. A core group of roles to be developed include emerging ones such as agile leader, agile coach, scrum master, scrum product owner, and tech geek. Other digital-centric roles include data scientist, data engineer, data analysts, design thinker, UI/UX designer, as well as digital marketer.


The 3D modules, which will be conducted primarily through a digital and interactive platform, will be developed both in-house and by external curriculum developers.